I’m Michelle Zelena. I build and run three companies.
I’ve spent 12 years in performance marketing, working with brands like L’Oréal, Coca-Cola and James Perse. Today I run a Google Ads agency and a luxury travel advisory, and I’m a partner in a Hudson Valley design-build company.
Founder, Zelena Marketing
A Google Ads agency managing over $17M a year in ad spend for retail and lifestyle brands. For agency work, visit zelena.marketing.
Founder, Zelena Travel
A luxury travel advisory in the Fora network, with VIP perks at partner hotels at no extra cost. To plan a trip, visit zelenatravel.com.
Partner, Zelena Building Co.
A Hudson Valley design-build and general contracting company for kitchens, baths and renovations. For a project, visit zelenabuildingco.com.
Speaking, Press & Collaborations
This site is for speaking, podcast, press and collaboration inquiries only. For anything else, reach the right team through the company sites above.
I speak and give interviews on performance marketing and AI search, running three companies at once, and the business of luxury travel. Zelena Travel partnered with FT Weekend on its first US edition.
For brands and hotels, I take on a small number of paid collaborations, including placements in the Zelena Travel newsletter.
Email hello@michellezelena.com with the outlet or brand, the date and the format.
Read the Zelena Travel newsletter at michellezelena.substack.com.
Brands I’ve Worked With.
From small start-ups, to large corporations, I’ve helped brands change the way they’re seen through digital marketing.